SEO 101 - Helpful URLS

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Filed under Google, NJ Marketing, NJ Web Design, SEO

For the very new or those who’d like a general overview of SEO.

SEO Starter Guide
http://www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf
For everyone:

Google Ranking 101
http://www.youtube.com/watch?v=H6QRv_bCzEI&feature=PlayList&p=8F37FE1AB0B7FC3E&index=11

Google Analytics
http://www.youtube.com/watch?v=3KK7i084W2w

Google Webmaster Tools
http://www.google.com/webmasters/edu/quickstartguide/index.html

Google Webmaster Center + Webmaster Tools
http://www.youtube.com/watch?v=iwhyw-zlhRs&feature=channel_page

Yahoo! Site Explorer
http://help.yahoo.com/l/us/yahoo/search/siteexplorer/

Live.com Webmaster Center (MSN)
http://help.live.com/help.aspx?project=wl_webmasters&mkt=en-US

Bruce Clay Releases FREE Tools!

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Filed under Google, SEO

Industry veteran Bruce Clay has released some free tools available 1/6/2009 on his website.  Here are some of these tools as seen on MSNBC.com.

Search Engine Optimization/KSP tool

Available for use at: SEO KSP Tool

SEMToolBar(TM)

Available for use at: SEM Toolbar

Bruce Clay (President) has said “We are excited to offer new tools to help webmasters and search engine optimization professionals alike conquer today’s complex search engine environment,”

But if these tools aren’t what you are looking for Bruce has stated that this is the first of many tools which are slated to launch in 2009.  “These two tools are just a taste of what’s to come,” said Bruce.

December 2008 PR Update

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Filed under SEO

It is official - PR Updates are in effect.  I’ve noticed some n/a ’s still on many sites but as you can tell lots of webpages have received their respective PR change.

About 9 of my inactive domains went from PR n/a to PR0 also.

Enjoy the updates and inform me of your changes in the comment section!

PR Update December 2008 Q4

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Filed under Google

** IT IS AN OFFICIAL PR UPDATE.  Read more about the December 2008 PR Update. *

Is this the PR Update that everyone has been waiting for?  I highly doubt it - but we have been seeing some changes.

Yesterday I noticed a high profile PR7 site subpage go from a PR 0 to a PR 4.  This morning all toolbars seem to be lights out.  Yet as many know from SEO Roundtable, there has been chirps of a PR Update during the holiday and as we already know:

Google Toolbar PageRank is a visual indicator that has no direct impact on ranking well at Google. The Toolbar PageRank is often months outdated and can be very confusing to new SEOs on how it matters. So just be warned.”

It’s funny that the PR toolbar (Google or any other toolbar) is not working but check out linkdiagnosis.com evaluation of pages that normally have PR:

Also as I already stated even notable sites are having 0 PR in the Google Toolbar.

If this is the start of a new PR update? Probably not - because checkpagerank.net seems to be going strong.   Stay tuned for more updates.

Google GMAIL SMS Text Message Feature!

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Filed under Google

Google Labs released SMS Text Messaging within Google GMAIL Chat!  It’s a pretty cool feature you can text message your friends within Google Chat and when they respond to you - you will rec. a text message back within the gMail Chat interface.  I can see A LOT of SMS spam starting to come from this google SMS feature especially since there is no CAPTCHA to get initiate a text.

I am laying 10 to 1 says this gets closed down within 1 month or a captcha gets added.  Any takers?


Send SMS text messages right from Gmail. You chat from your comfy computer and reach your friends on the go; they get your messages as texts and can peck out replies on their little keyboards.

Text Messaging in Chat

Google SK Tool Review

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Filed under Google, SEO

Just some food for thought:

Some of you may already know of this tool but if not I encourage all to take a look: http://google.com/sktool/

I’ve been just doing some analysis of this tool and the “monthly searches” numbers seem very realistic to me.  I think this may be the most accurate tool out there.  Any thoughts from anyone who has used this tool strictly speaking about the “monthly searches” column?

I’ve done some case studies with personal sites and the numbers seem to be very close to the numbers of hits I get a month on them (within the ballpark  ). The numbers currently listed within the “old or original” Google Keyword tools is not even close.  Sometimes I feel the numbers are inflated by at least 10x the actual number of real searches a month.

I’ve looked at my personal site and I’ve got some pretty interesting results.  On the keyword tool I punched in the searched phrase with no website filled in.  It tells me “monthly searches” is 42.  On Google Analytics it explains to me how many clicks I’ve rec’d from the phrase and that number for the month of October was 31.  I am searching #1 for that term so I can assume when someone searches that name about 73% of people searching that phrase in are clicking on my site (that seems pretty darn accurate and a very fair number).

The tool says another small searched term gets searched 66 times in a month, in Google Analytics in the month of October I received 62 hits for that exact term. Honestly - Does it get any more accurate than that?